This course will highlight the opportunities available to graduates of the Community Herbalist Program within the community.The course is broken up into case study analysis, business plan concepts and a presentation. The case study analysis consists of showcasing “community” herbalists offering Herbal Medicine services from previous CHP students and/or folk herbalists in the community. This analysis will offer students ideas for future non-clinical business plans and goals. Students will then learn business plan concepts including business description, market analysis, marketing planning and financial planning. Presentations will be based off of future business plans and projects that students wish to venture into after completion of the Community Herbalist Certificate program, including, but not limited to, farm markets, herb retail shops, growing medicinal plants and matriculating into the Diploma of Phytotherapy program to become a qualified Clinical Herbal Practitioner.
Prerequisites: – – Semester: Fall, Winter Hours: 6