Marketing for Permies and Practitioners

with Tad Hargrave, October 22-23, 2022

Workshop Information

Marketing can feel good.

That’s the premise of this workshop.

Since 2001, Tad Hargrave has traveled around North America working with conscious entrepreneurs just like you. Some successful, others struggling. He has gathered quite the assortment of success stories and strategies right from the horses’ mouths.

This workshop is his best distillation and collection of those practices and stories.

Join Tad Hargrave for an immersive two-day workshop, Marketing for Permits and Practitioners.

In general, here’s who this workshop is for:

You’re a Permaculturtist, Healing Arts or a Holistic Practitioner? Perhaps you’re a Therapist, Massage Therapist or Body-worker, Yoga Instructor, Herbalist, Shamanic Practitioner, Life-Coach, Meditation Teacher etc.

At its heart, this workshop is all about exploring the premise:

Too much marketing (even by savvy, conscious entrepreneurs) creates either no response or seems “over-hyped” and triggers a “used car salesman” reaction.

In broad strokes, in this weekend, content-rich workshop you’ll learn how to:

  • Sell more of your products and services (without selling your soul).
  • Attract more of the clients you want (without ever sacrificing your integrity or spending a fortune).
  • Make sure your marketing gets a positive response and creates warm feelings of trust.

Specifically, while mingling with like-minded peers, you’ll learn:

  • Three Core Foundations and Seven Elements of Your Platform that you need to attract more – and better – clients, with absolutely zero budget.
  • Three Roles Of Marketing that any piece of marketing you ever do must play.
  • The core reason why most marketing feels bad (and exactly how to make sure that your marketing avoids it).
  • The only three kinds of potential clients you will ever meet, and the exact approach you need to take with each of them.
  • How to have your ideal client approaching you, instead of you chasing them.

What to Have Handy if you join us:

  • Pen and paper, or a fresh document on your computer.

A reminder about cell phones:

Please remember to put your phone on silent or even turn it right off. I encourage you to make the effort to really be present during the workshop. There will be a couple of breaks to check for updates if you need to!

Workshop Instructor

Tad Hargrave is a hippy who developed a knack for marketing (and then learned to be a hippy again). 

He spent his late teens being schooled in a mixed bag of approaches to sales and marketing – some manipulative and some not. When that career ended, he spent a decade unlearning and unpacking what he’d been through.

How had he been swept up in it? Why didn’t those approaches work as well as advertised? Were there ways of marketing that both worked better and felt better to all involved?  It took him time but he began to find a better way to market.

By 2006, he had become one of the first, full-time ‘conscious business’ marketing coaches (for hippies) and created a business where he could share the understanding he had come to: Marketing could feel good. You didn’t have to choose between marketing that worked (but felt awful) or marketing that felt good (but got you no clients).

Since 2001, he has been touring his marketing workshops around Canada, the United States, Europe, and online, bringing refreshing and unorthodox ideas to conscious entrepreneurs and green businesses that help them grow their organizations and businesses (without selling their souls). Instead of charging outrageous amounts, he started doing most of his events on a pay what you can basis. He is the author of sixteen books and workbooks on marketing.

Tad currently lives in Edmonton, Alberta (traditionally known, in the local indigenous language of the Cree, as Amiskwaciy (Beaver Hill) and later Amiskwaciwaskihegan (Beaver Hill House)) and his ancestors come primarily from Scotland with some from the Ukraine as well. He is now dedicated to spending the rest of his days preserving and fostering a more deeply respectful, beautiful and human culture.

Suggested Prerequisites

It would be great if participants can show up having delved into this content: https://marketingforhippies.com/starter-kit-package/

Workshop Dates

Saturday and Sunday, October 22-23, 2022, 9:00am-5:00pm

Workshop Format

In-person at Pacific Rim College campus in Victoria, BC.

Workshop Tuition

Regular – $325 (Early Bird – $300, until September 6)
Students* – $300 (Early Bird – $275, until September 6)
PRC Alumni – $310 (Early Bird – $285, until September 6)

*PRC diploma students will receive 1 PD academic credit for this workshop.

Withdrawal Policy

For workshop withdrawals submitted in writing 30 days or more before the start of the workshop, registrants will receive a full tuition refund less a $40 non-refundable registration fee.  For workshop withdrawals submitted in writing more than 14 days but less than 30 days before the start of the workshop, registrants will receive a 50% tuition refund.  Without exception, no refunds will be given for withdrawals less than 14 days before the start of the workshop.

Workshop Dates

Saturday and Sunday, October 22-23, 2022, 9:00am-5:00pm

Workshop Format

In-person at Pacific Rim College campus in Victoria, BC.

Workshop Tuition

Regular – $325 (Early Bird – $300, until September 6)
Students* – $300 (Early Bird – $275, until September 6)
PRC Alumni – $310 (Early Bird – $285, until September 6)

*PRC diploma students will receive 1 PD academic credit for this workshop.

Withdrawal Policy

For workshop withdrawals submitted in writing 30 days or more before the start of the workshop, registrants will receive a full tuition refund less a $40 non-refundable registration fee.  For workshop withdrawals submitted in writing more than 14 days but less than 30 days before the start of the workshop, registrants will receive a 50% tuition refund.  Without exception, no refunds will be given for withdrawals less than 14 days before the start of the workshop.

Fill out the below form to be added to the workshop waitlist or to complete registration on-campus.

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